Trademark Registration Cost: A Global Guide
Trademark protection is important for keeping your brand safe. However, it only works in countries that have registered the trademark. For businesses operating internationally, understanding the cost of trademark registration in different countries is crucial to building an effective brand protection strategy.
Here is a summary for business owners about trademark registration fees in key areas. It also includes tips to help you manage this process easily.
Why Register Trademarks in Multiple Countries?
Registering your brand in one country only provides exclusive rights within that specific territory. If your business wants to expand internationally, you need trademark protection.
This protection is important in every market you plan to enter. Without this, other companies could register a similar name or logo in those countries. This could confuse consumers or even violate their rights if they own the trademark there.
Registering your trademark in several countries can help avoid problems. It protects your brand identity and secures your legal rights for products or services in those markets.
Trademark Registration Costs by Country
United Kingdom
- •Application Fee: £170 ($225) for online applications, £200 ($265) for paper applications
- •Extra Class Fee: £50 ($53) per additional class
- •Notes: Legal fees for filing and managing applications typically add around $1,000. A fee of £40 ($53) applies for international trademark applications via the World Intellectual Property Organization (WIPO).
European Union
- •Application Fee: €900 ($950) for online applications covering one class; €1,050 ($1,100) for paper applications
- •Extra Class Fees: €50 ($53) for a second class; €150 ($160) for each additional class beyond two
- •Notes: The EU Intellectual Property Office (EUIPO) has introduced a one-class-per-fee system, offering flexibility for businesses. Renewal fees match application fees, and there are reductions for opposition and cancellation cases.
United States
- •Application Fee: $250 for TEAS Plus or $350 for TEAS Standard per class
- •Extra Class Fee: $100 per additional class
- •Notes: TEAS Plus requires selecting goods/services from a predefined list, while TEAS Standard allows customized descriptions. International applications filed under the Madrid Protocol have an additional fee of $100 per class.
China
- •Application Fee: RMB 300 ($44) for one class, covering up to 10 items; RMB 30 ($4) per additional item
- •Agency Fees: Around $300–$400 for foreign applicants required to file through a trademark agent or law firm
- •Notes: Foreign businesses must use a local trademark agency to register in China. Legal and administrative fees can vary depending on the service provider.
Cost-Saving Strategies for Global Trademark Protection
- Prioritize Key Markets: Focus on registering trademarks in countries where your business works or plans to grow. Also, register in areas with high counterfeiting risks.
- Use the Madrid Protocol: This international treaty lets businesses file one application. This protects their trademark in many member countries. It simplifies the process and can save costs compared to filing in each jurisdiction separately.
- Monitor and Enforce Rights: Keep an eye on your trademarks in different areas. This helps you find any problems early. You can then act before legal issues get worse.
- Seek Professional Guidance: Hiring a trademark attorney or using special trademark services can make the process easier. It can also help reduce mistakes and manage costs better.
FAQs: Managing Trademark Registration Costs
How can businesses estimate total trademark registration costs?
Identify the countries that need protection and research the application fees for each. Factor in additional costs such as extra class fees, legal representation, and administrative expenses. Our free trademark search and risk assessment can simplify this process and help you budget accurately.
Are there affordable options for registering trademarks in multiple countries?
Using the Madrid Protocol is a cost-effective way to register in multiple jurisdictions through a single application. Businesses can also prioritize high-risk or high-revenue markets first to manage expenses strategically.
Do legal fees significantly impact trademark registration costs?
Yes, legal fees for preparing and filing applications can add to overall costs. This includes responding to office actions and managing the process. Budgeting for these expenses ensures comprehensive protection and avoids unexpected financial hurdles.
Conclusion
The cost to register a trademark differs from country to country. By understanding these differences, businesses can find cost-effective ways to protect their brands. By focusing on important markets, using international filing systems, and getting expert help, businesses can control costs. This also helps protect their intellectual property rights around the world.
Written by

Alicia Coller
IP Marketing Expert
Alicia plays a key role in driving Marko's marketing and communications strategy, with a strong focus on social media and website coordination. She manages digital content to ensure our online presence reflects Marko's expertise and values, while also supporting event planning and execution across industry and client-focused initiatives. Alicia also assists with business development activities, helping the team stay engaged with emerging trends in the intellectual property space.
